Any Dumbass Can Do It: A conversation with former 25-year CEO of WD-40, Garry Ridge, about culture, purpose and performance

Posted on July 15, 2025 (January 23, 2026) by Garret Cronlund

Garry Ridge didn’t just grow WD-40 into a global powerhouse—he proved that any dumbass can do it if they lead with humility, live their values and put people first.

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